The illustration features on Tate’s speciality coffee packaging across Tate museum cafes. As a designer specialising in the field of branding, I took the opportunity to extend the illustration and conceptualise merchandise for the shop.
Please note: With the exception of the coffee packaging, all other merchandise images are purely works of conceptualization.
Brief: We want to you to create artwork for our range of coffee, aligning your own ideas in response Coffee by Tate’s main values: Wellbeing, Fairness and Gender Equality.
Illustration: Harvest Harmony
In the video ‘The Story Of Coffee By TATE,’ the line that resonated most with me was, ‘Yolanda believes the synergy of the coffee to its nature-filled environment is key to producing the tastiest coffee.’ I aimed to reflect this relationship between coffee and its natural environment, as well as the people who make it possible.
This illustration serves as a visual narrative, celebrating not only the artistry behind Tate’s coffee but also the interconnectedness of people and nature, echoing the brand’s ethos of sustainability and respect.
Photo by Joe Choosong
Brief: We want to you to create artwork for our range of coffee, aligning your own ideas in response Coffee by Tate’s main values: Wellbeing, Fairness and Gender Equality.
Illustration: Harvest Harmony
In the video ‘The Story Of Coffee By TATE,’ the line that resonated most with me was, ‘Yolanda believes the synergy of the coffee to its nature-filled environment is key to producing the tastiest coffee.’ I aimed to reflect this relationship between coffee and its natural environment, as well as the people who make it possible.
This illustration serves as a visual narrative, celebrating not only the artistry behind Tate’s coffee but also the interconnectedness of people and nature, echoing the brand’s ethos of sustainability and respect.
Photo by Joe Choosong
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